Alimerka: Innovation and Omnichannel Efficiency in Grocery Retail

Alimerka modernized its digital platform and integrated its entire omnichannel operation with Janis Commerce and Salesforce. This transformation allowed the company to optimize last-mile logistics, enable a multi-temperature automated locker system, and manage over 50,000 orders per month with maximum precision.

Results obtained

+15%

orders processed with Janis Commerce

+50,000

orders processed per month

+46,000

successful deliveries per month

Challenge

With nearly 40 years of history and 170 stores across Asturias and Castile and León, Alimerka needed to modernize its e-commerce and unify an omnichannel operation comprised of multiple systems (Salesforce Commerce Cloud, SAP, and Retalix). The challenge included managing the complexities of the grocery sector, such as weighted products, high turnover, and precise last-mile logistics with decentralized pickup points.

The solution

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Alimerka incorporated Janis Commerce to centralize order, catalog, and logistics management. The solution integrates Salesforce Commerce Cloud, SAP, and Retalix in real time, automates the management of weighted products and substitutions, optimizes last-mile delivery, and enables autonomous order pickup via decentralized lockers, including frozen, refrigerated, and dry goods.

All of this takes place within a company with a strong innovative identity: it operates the largest fleet of electric trucks in Spain, uses 100% electric vans for home delivery, and is a pioneer in electronic shelf labels and digital receipts.

Testimonial

‍"Working with a single tool greatly simplifies the process, gives us a greater capacity for improvement, and allows us to continue growing sustainably."

Pelayo Collantes Fernández, Marketing and Innovation Manager, Alimerka

Impact

Key impacts following the implementation of Janis Commerce

Unified omnichannel operation

Centralize orders, inventory, and deliveries on a single platform.

Greater visibility and control

Centralized management of your entire operation, with integrated real-time data.

Agility for fresh products

An operation tailored to the demands of perishable and high-turnover goods.

Autonomous Click & Collect

Complete order pickup via lockers, with no store staff intervention required.

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