Note of interest
The Pharma & Beauty industry has evolved rapidly, driven by the need to adapt to an omnichannel environment. In a sector where precision and speed of delivery are essential, omnichannel logistics has become a fundamental pillar to ensure that products reach consumers efficiently and safely.
A comprehensive logistics strategy
Omnichannel is no longer exclusive to traditional retail and has started to gain ground in sectors as regulated as pharmaceuticals. Consumers expect to purchase medicines and health products (in those countries where their legislation allows it) through multiple channels: physical stores, e-commerce, and mobile applications.
At Janis, we see closely how this industry is rapidly changing and we know that integrating and optimizing operations in an omnichannel environment is key to success. Our solution offers tools that optimize the supply chain, improve inventory visibility and speed up order distribution, among other critical marketing processes in this sector.
However, what are the main challenges in this sector and how does Janis address them? Below, we detail them:
1. Multi-channel integration
Many pharmacy stores have a network of branches that operate in person sales, while they have developed non-face-to-face channels, such as online stores, telephone sales and WhatsApp sales. In segments such as cosmetics, beauty and fitness, they even manage sales through multiple marketplaces. Thanks to our DOM (Distributed Order Management) it is possible to centralize sales operations, receiving orders from any channel and leaving them ready for preparation in an efficient manner.
2. Alignment with regulations and guaranteed traceability
Regulatory compliance, traceability of pharmaceutical products and control of conditions such as temperature are essential for the industry. Drugs require rigorous monitoring from production to final delivery. Efficient management of data such as the batch and the expiration date is key to ensuring the safety of the end customer, an aspect that can be easily configured with Janis. Control of delivery people and real-time visibility of their location are equally crucial. Ensuring that each delivery is made on time requires constant monitoring from the control tower, a process that can be carried out efficiently from our Delivery module.
3. Optimizing storage and inventory
Efficient warehousing and inventory management are critical to maintaining an agile and effective supply chain. Janis streamlines the organization in distribution centers, ensuring that products are always ready for shipment. In particular, our Inventory module offers real-time visibility of inventory in all locations and sales channels, both physical and digital, allowing for efficient replenishment, avoiding stock-outs and ensuring smooth logistics. In addition, it provides accurate tracking of internal and external supply orders, ensuring full control and constant traceability.
4. Order fulfillment with satellite stores
When a store runs out of stock, with Janis, through our DOM (Distributed Order Manager), it is possible to identify in real time the best location to prepare the order, optimizing the use of available inventory. The system efficiently manages the transfer between stores, ensuring that orders are fulfilled without compromising the customer experience. In this way, Janis makes it possible to prioritize preparation stores that can be supplied by others, avoiding sales losses and maximizing operational efficiency
5. Efficient transport management
Fast and safe drug delivery is a priority. Thanks to the intelligence of our DOM, Janis allows us to optimize route planning and order assignment, allowing for more efficient delivery management. This ensures that products arrive in the best condition, preserving their integrity, while reducing operating costs by maximizing efficiency in the use of available resources and routes.
Within transport management, another fundamental aspect is the process of validating prescriptions for controlled products in those countries whose regulations allow it. In these cases, it is essential that the person delivering the order performs all the required checks, leaving a record and traceability of each one.
6. Management of payment methods in deliveries
Managing various payment methods, such as cash on delivery or electronic payments, is another challenge for this industry. With Janis it is possible to coordinate deliveries with the available payment methods, ensuring that the delivery people are informed and equipped (for example with a payment terminal), avoiding delays and frustrations.
7. Customer experience and incident management
Customer inquiries and complaints are common in this sector. Janis has the Customer module, specific for managing incidents in a centralized manner, providing a consistent experience and improving reverse logistics, including replacements and returns.
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